VIDEOGRAPHY | PHOTOGRAPHY | EDITING | MOTION GRAPHICS
In 2019, CopperPoint decided to innovate its charitable giving by introducing year-long giving partnerships.
The company would focus their fundraising on three charity "partners," instead of spreading their charitable efforts across dozens of different organizations.
The communications department wanted an engaging way to explain the change and introduce CopperPoint's first partner, but with charitable events already scheduled, we had to move fast. Using motion graphics, previously captured event footage and newly captured interview footage, I developed our American Heart Association (AHA) partnership launch video within a week. The video kicked off a season of CopperPoint/AHA events celebrated on social media.
The communications department wanted an engaging way to explain the change and introduce CopperPoint's first partner, but with charitable events already scheduled, we had to move fast. Using motion graphics, previously captured event footage and newly captured interview footage, I developed our American Heart Association (AHA) partnership launch video within a week. The video kicked off a season of CopperPoint/AHA events celebrated on social media.
